| | SEPTEMBER 202019CIOReviewapplications. Therefore, the context of a message is never lost, and decisions and actions are taken faster. Another integral feature of the Recapped platform is its seamless integration with Salesforce to help teams create action points, assign tasks, and chat with everyone in real-time. The platform also allows sales reps to create reusable templates for making professional proposals, thereby saving them repetitive work. To add to that, the platform helps renew client contracts automatically. What makes Recapped the best fit for today's fast-paced sales teams is the fact, unlike legacy solutions that require vast expertise and time to be implemented and maintained, Recapped can be put to work in minutes, resulting in immediate ROI. Above all, when a deal is falling apart, Recapped notifies all the stakeholders in real-time to help them take quick corrective measures. With such a robust platform, the company has scripted success for a multitude of organizations. In an instance, one of the fastest-growing real estate startups in the world approached Recapped, seeking to improve its entire sales cycle. Before partnering with Recapped, the client was losing most of the deals at the finish line. Along with several project management tools, the real estate startup tried everything from email to Google Docs and spreadsheets to manage the accounts and sales leads. Yet, they were not able to engage their clients effectively. As a result, they were losing 40 percent of their deals. After Recapped stepped into the picture, the client was able to create faster sales implementation plans using the platform, which they shared with the customers and guided them through the entire sales journey. This helped the real estate startup reduce their loss percentage from 40 to 10 and increase productivity by saving 4-5 hours of each sales rep's time in a week. "We were able to bring in millions of revenue for our client in their first quarter alone," informs Fershteyn.Such a positive success story is but one of the many testaments showcasing the company's proficiency in the sales realm. Today, with the ongoing COVID-19 pandemic, where most of the companies are working remotely, Recapped is even more suited to help the sales team streamline their work and collaborate effectively. Striding ahead, the company aims to create a more collaborative environment by integrating with all the major enterprise tools such as Salesforce, Zoom, Slack, Gmail, and more. Recapped is also looking to incorporate artificial intelligence and machine learning with the integrated environment for offering predictive analytics. With the help of such foresight, the platform would be able to determine how successful sales reps are closing deals in less time and use that information to help the agents who are lagging, thereby improving clients' overall sales processes. Given these facts, indeed, Recapped represents a modern way of accelerating and optimizing work and transforming the stagnant sales workplace cultures into `cultures of action.' Our overarching aim is to bring greater visibility and accountability into the sales processes by keeping all the stakeholders on the same page
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