| | OCTOBER 20196CIOReviewAs customers grow more demanding for safe and unique shopping experience, business owners have also grown significantly dependant on data to make better decisions for their business. This has consequently made POS systems a bridge between businesses and consumers and making it imperative for modern retailers to understand the significance of big data, in-store analytics, and cloud technology.The POS industry has transformed significantly in the past few years and still, new technologies are emerging within the landscape at a rapid rate. At this pace, business owners and retailers should always be updated with the latest trends coming in the industry. The digital push also brings change in payments for the retail industry. As the numbers of mobile user grow, users tend to pay from their smartphones. Taking the attention away from cash and cash registers, the digitalization spearheaded the creation of portable Point of sale solution for the retailers.Today, a multitude of startups with new technology bring digital wallets which enable users to pay from their phone. Payments startups have also brought mobile point of sale (MPOS) technology for retailers so they can accept card payments easily and create an engaging & personalized shopping experience for their consumers. However, technology isn't the only thing that pushed for a change in this vertical; the demand for customer engaging experience has also played a huge role. This is the reason retailers turning to the big data and in-store analytics to understand what going on in the store, so they can make better & data-driven decisions for their stores.The inflows of more emerging technologies have helped in ending the problems for the small retailers offering them the type of data which was only accessible for the large enterprises and big retailers. The usage of big data and analytics in expected to be a standard retail store practice in predicting the demand for fast-selling products and spot the customers who are more likely to purchase those products. Creating a better customer shopping experience is just as imperative as personalization of the customer experience. Businesses need to create a buyer persona to approach new customers and repeated customers through artificial intelligence tools. And with the emerging new mobile POS technology, it is easier for retailers to offer their customers a number of choices to accommodate them with their shopping. This edition brings you some of the most prominent organizations that specialize in the POS landscape and have excelled with their solutions and services, and will be major drivers of the aforementioned trends to the mainstream.Let us know your thoughts!EditorialStepping into the Future of Retail Justin Smith Managing Editoreditor@cioreview.comCopyright © 2019 ValleyMedia, Inc. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher thereof.CIOReviewContact Us:Phone:510-230-0395Fax:510-894-8405Email:sales@cioreview.comeditor@cioreview.commarketing@cioreview.com October - 17 - 2019, Vol 08, Issue - 88 (ISSN 2644-237X) Published by ValleyMedia, Inc.To subscribe to CIOReviewVisit www.cioreview.com CIOReviewEditorial StaffSalesAaron PierceCarolynn WaltersDean WinchesterLora OakesShirley FaithRussell ThomasStephen Thomasstephen.thomas@cioreview.comVisualizersIssac GeorgeDavid Parker*Some of the Insights are based on the interviews with respective CIOs and CXOs to our editorial staffManaging EditorJustin Smith
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