CIOReview
| |JULY 20226CIOReviewEven though the concept of customer experience (CX) is timeless, the growing conversations around this subject have been relatively new. Now, with groundbreaking technologies revolutionizing the way customer experience is approached, the conversations are about how different companies around the world are leveraging the latest tech trends to personalize customer experiences to retain and grow their customer base. In light of these developments, the customer experience management market is expected to reach USD 27.13 billion by 2026 and grow at a CAGR of 17.9 percent over the forecast period. The market growth can be partly attributed to the rise of hyper-personalization backed by big data analytics. In the world of CX, big data analytics is being increasingly deployed to pre-emptively predict customer needs. In addition, the growth forecasts are also substantiated by the advances in conversational Artificial Intelligence (AI) that are creating emotionally intelligent virtual customer assistants set to fundamentally transform CX. Combined with the rise of AI virtual influencers, these assistants are also becoming the face of a business' customer service offering.On that note, this particular edition of CIOReview brings forth the most influential developments in the CX space that are augmenting the way companies keep their customers happy. It features thought leadership articles from Temitope Sadiku, Global Head of Employee Digital Experience at The Kraft Heinz Company, who speaks about devising solutions using human centered designs to deliver a far more delightful customer experience. The edition also contains insights from Chris Eberly, VP, Life IT, Lincoln Financial Group, who avers the need for modernizing policy administration platforms in the insurance industry that will help insurance companies provide a flexible experience customers expect today. Together with these critical insights from industry experts, the edition presents the premium customer experience management solutions from the most promising companies on the rise, including CX Studios, which delivers insight-led CX solutions for directly influencing buying behavior across the entire customer engagement lifecycle. We hope this edition will help you find the right CX management solution provider that will empower you to understand your target audience and turn them into loyal customers.Let us know your thoughts!EditorialReimagining Customer Experience in the Digital AgeCopyright © 2022 ValleyMedia, Inc. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher thereof.CIOReviewEmail:sales@cioreview.comeditor@cioreview.commarketing@cioreview.com July 07, 2022, Vol 11, Issue - 18 (ISSN 2644-237X) Published by ValleyMedia, Inc.To subscribe to CIOReviewVisit www.cioreview.com CIOReviewEditorial StaffAaron PierceCarolynn WaltersDean WinchesterJustin SmithShirley FaithRussell ThomasVisualizersRonald DonovanIssac GeorgeJustin Smith Managing Editoreditor@cioreview.comManaging EditorJustin SmithSalesStephen Thomasstephen.thomas@cioreview.com Disclaimer: *Some of the Insights are based on our interviews with CIOs and CXOs
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