10COVER STORY10Marketing and Sales Alignment Delivers the Wow FactorPutting a Face on Every CustomerHow to Select the Right Marketing Technology Platforms for Your Business NeedsTechnology: A Positive Enabler for BusinessesGamification 101: Business Strategy and Software EvolutionCapitalizing on Trends and Data for Targeted MarketingMelissa Rothchild, VP of Marketing and Bryon Thelen-Perry, Senior Director of Sales, Thomson ReutersJay Henderson, Director- Marketing Cloud, IBM CommerceErin Moloney, Director-Marketing Digital Agency & Digital Marketing, PerficientTimothy Bay, VP-Digital Marketing, Wilton EnterprisesSam Biardo, Owner and Danine Pontarelli, Marketing Manager, Technology Advisors IncSpencer Pingry, CTO, Zaius192428475451CXO INSIGHTSPerformance Horizon:Turbo-Charged Performance MarketingMalcolm Cowley, CEO
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