CIOReview
| | January 20186CIOReviewRetail landscape is increasingly becoming an experimental ground for new customer experience strategies. Artificial Intelligence (AI), in particular, is the first choice for retailers today, in their efforts to offer a seamless experience. In fact, 2017 marked the second consecutive year in which marketers leveraged Artificial Intelligence (AI) to better comprehend, connect with, and construct superior experiences for consumers. This included processes from automated cash registers to highly personalized in-store services.While novel retail AI technology supports online sales, service, and marketing, modern day has witnessed the technology having more impact on legacy-based approaches as well. In this next phase, the new disruptors have prioritized extreme personalization, empathy, and human-insights in order to drive intelligent technology platforms that offer compassionate, relevant, and value-added engagement. This is converting true innovation into a blend of next-gen technology and customer experience (CX) strategies based on human behavior, intuitive algorithms and AI in a better manner.Along with the promises that AI bestows, its established applications in the retail landscape such as Amazon Go concept store appears destined to be a disruptive force in the brick-and-mortar realm. Executions like these are pushing deep learning and artificial intelligence from the domain of science fiction, and retailers have recognized that the technology will be crucial for success in their future endeavors. To provide more insights into the AI ecosystem in retail, we have curated content for this edition by diving into a plethora of service providers, changing trends, needs of the hour and a glimpse into how the world of retail would turn out to be. We hope the valuable insights from industry thought-leaders and the innovative solutions from leading as well as emerging companies featured in this edition will help you in making informed decisions in your AI-powered initiatives.Jeevan George Managing Editoreditor@cioreview.comEditorialReigniting Customer ExperienceCopyright © 2018 ValleyMedia, Inc. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher thereof.CIOReviewJANUARY - 17 - 2018Mailing AddressCIOReview44790 S. Grimmer Blvd Suite 202, Fremont, CA 94538T:510.402.1463, F:510-894-8405 January - 17 - 2018, Vol 07 SE 01 Published by ValleyMedia, Inc.To subscribe to CIOReviewVisit www.cioreview.com CIOReviewEditorial StaffSalesT:510.972.5013Arijit SarkarCarolynn WaltersKyle SummersMelissaSarah FernandesSam EricssonPhilip Paulphilip@cioreview.comVisualizersAsher BlakeAjay K DasManaging EditorJeevan GeorgeIoT SPECIAL*Some of the Insights are based on the interviews with respective CIOs and CXOs to our editorial staff
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