CIOReview
| | FEBRUARY 20186CIOReviewWielding a magic wand that paints a million hues in the canvas of creativity and renders the perfect visual storytelling is the ever familiar Photoshop and the Adobe that we know about. At the last Adobe Summit, Shantanu Narayen's emphasis was on Adobe charting a new course broadening its portfolio from creative suite to the creative cloud. Rubbing off the Adobe magic, the next generation creative cloud 2018 release is armed with a slew of new features and tools across the entire product range. 1,500 free Photoshop brushes and 45 professionally created motion graphics templates are all part of the arsenal that can unleash and accelerate creativity to the hilt. Adobe also brings together machine learning and artificial intelligence capabilities to blend with the art of creativity. Adobe Sensei, the creative intelligence powers tools to work intuitively and enhance efficiency across the digital canvas. In fact, Adobe Sensei learns from the trillions of data assets to anticipate the designer's next move to complete tasks quickly.An amazing design is the stepping stone to an exceptional experience. Enterprises across industry verticals are leaving no stone unturned to tailor the perfect customer experience that will build better customer relationships and in turn create true customer advocates and accelerate growth. And Adobe is enabling enterprises to successfully ride over the requirement through Adobe Experience Cloud, a comprehensive set of cloud services that are intuitively designed to deliver exceptional customer experiences that delight customers at every touch point. Part of the ensemble is the marketing, advertising, and analytics cloud that enables enterprises to transform their customer strategies and tailor a differentiated brand offering. Adobe's integrated cloud offering powers some of the global brands to deliver superlative experiences. With its record revenue in the last quarter, Adobe's trailblazing spree continues unabated across a plethora of varied segments transforming the entire creative workflow enabling businesses to gain momentum in their digital transformation journey. Jeevan George Managing Editoreditor@cioreview.comEditorialInspiring CreativityCopyright © 2018 ValleyMedia, Inc. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher thereof.CIOReviewFEBRUARY - 14 - 2018Mailing AddressCIOReview44790 S. Grimmer Blvd Suite 202, Fremont, CA 94538T:510.402.1463, F:510-894-8405 February - 14 - 2018, Vol 07 SE 02 Published by ValleyMedia, Inc.To subscribe to CIOReviewVisit www.cioreview.com CIOReviewEditorial StaffSalesT:510.996.5126Arijit SarkarCarolynn WaltersJustin SmithKyle SummersRussell ThomasSandeepa MajumdarJessica Stanleyjessica@cioreview.comVisualizersIssac GeorgeRenukesh GangurManaging EditorJeevan GeorgeADOBE SPECIAL*Some of the Insights are based on the interviews with respective CIOs and CXOs to our editorial staff
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