| | 19CIOReviewDECEMBER - JANUARYChris Sinkwitz, Co-Founder & CEOJay Cayabyab, VP of Partnerships & StrategyChris Reynolds, Co-Founder & CTOsays, "We want to understand the business deeply. Before we make any technology recommendations, it is crucial that we understand the goals, challenges, processes, and key metrics that matter to the business." Chris Reynolds, Co-Founder and CTO of QuantumRhino, adds, "Once we have reached a consensus with the client, we ­ as the solution-provider ­ recommend a path forward in terms of the technology platforms the client should adopt, or recommend a comprehensive set of tools and products they need to meet their goals."The leaders of QuantumRhino have worked in a variety of industries; from real estate, finance, medical, and beyond. This experience gives insight into problems that these sectors face. Beyond Salesforce implementation and integration, QuantumRhino offers a range of services that include Improvement of Digital Presence, Document Automation, Sales and Marketing Automation, Business Process Automation, and Software Integration. "We manage the entire complex of tech-related tasks to allow our customers to focus on their core businesses," adds Ursu. By focusing on process, as well as offering multiple pricing packages to fit all manner of client needs, the company ensures customer success with a shorter delivery time and better overall value.We see other implementers come in and try to layer technology to get their customers most of the way there. We don't really think that's the best approach, because at the end of the day, you're still missing a piece of the puzzle. When we really put ourselves in the client's shoes, we're able to confidently recommend and accurately plan and deliver a complete solution."Better Outcomes with a Proactive Approach The pandemic has brought on an uptick of new business from companies who realized their newfound need for automation now that they have fewer workers in the office. QuantumRhino has helped these clients automate business processes and focus on re-solutioning existing systems. The pandemic also expanded the scope of the business for QuantumRhino; the company recently entered a joint venture with a publicly-traded corporation to be their software provider in building "software as a service", or SaaS, applications for their internal operations.Because of this new development, QuantumRhino has added an additional team. "The future of the company is going to be twofold," explains Cayabyab. "We will continue to have a highly-experienced consultancy following our business-first approach and we'll have a product development unit so we can build and sell extensible and scalable applications."These strategies are perfectly aligned and give the company flexibility to share resources when needed. "The synergy between the two pillars of our business will allow both teams to be effective and focus on the right things at the right time," concludes Sinkwitz. A lot of companies tend to focus on the technology, rather than the requirements from the business, whereas we focus on the business first and then come up with custom solutions
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