CIOReview
| | DECEMBER 20198CIOReviewIN MY OPINIONEMBRACING BLOCKCHAIN ECOSYSTEMS: THE CULTURAL SHIFTBy Rebecca Hofmann, Blockchain Strategy & Innovation, Equinor Chairman, OOC Blockchain Consortium Blockchain is more than a technology, it is providing a venue to culturally change how we work with our partners, supplies, vendors and regulatory agencies to improve efficiency and profitability. Due to the impending digital revolution, we know the way we do business is changing and managing that change within our companies will not be easy. Blockchain, working in conjunction with other technologies, is an enabler to help with the acceptance of the digital transformation companies are going through. As the world has become "smaller" due to the internet, collaboration within ecosystems are more important than ever and needs to be taken into consideration when embarking upon digital transformation. Blockchain is a digital tool that is opening new avenues to foster better business relationships based on trust, governance and verification. Companies want to trust information,
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