| | AUGUST 20176CIOReviewCopyright © 2017 ValleyMedia Inc. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher thereof.CIOReviewAUGUST - 16 - 2017Mailing AddressCIOReview44790 S. Grimmer Blvd Suite 202, Fremont, CA 94538T:510.402.1463, F:510-894-8405 AUGUST - 16 - 2017, Vol 06 SE 83 Published by ValleyMedia Inc.To subscribe to CIOReviewVisit www.cioreview.com QUOTE TO CASH SPECIALCIOReviewEditorial StaffSalesT: 510-565-7627Carolynn WaltersJudy ChristinKyle SummersRussell ThomasSam EricssonTejaswi K. RFred Winterfred@cioreview.comVisualizersAsher BlakeSudhin ThomasManaging EditorJeevan GeorgeAt first glance, the interrelationship between different components of a sales process might seem a bit distant for its core target of growing revenue. What could a sales cycle gain from an optimized quote to cash process? Possibly everything, right from complete visibility and collaboration of the entire sales, contracts, and customer lifecycles, leading to more deal closures and increased revenue through shorter and quicker sales cycles.From its early roots in the manufacturing industry, QTC has spread its wings out to a multitude of industry verticals by virtue of its ability to generate instant quotes for intricate product combinations. The impact is more profound in the B2B arena with predictions pointing to a sizeable percentage of the B2B e-commerce sites contemplating on QTC solutions to offer dynamic pricing.In a scenario of heightened customer expectations, QTC software is implementing machine learning to figure out the most optimal pricing and incentive schemes that can generate ample up-sell and cross-sell opportunities. Drawing on the enterprise's collective intelligence, the history of past transactions can be ascertained to apply predictive intelligence for negotiations, and offer appropriate incentives or design promotional schemes to drive in the desired sales outcomes. Conversational interfaces are disrupting the QTC arena as well, with virtual assistants and chatbots charting a pathway for all futuristic interactions. Together with mobile and cloud-based innovations, QTC vendors who will push the envelope toward multi-source QTC networks from the contemporary point-to-point QTC will have a significant edge in the marketplace. The sales teams in the ensuing years will have to generate quotes that take into consideration compatible products sourced from multiple vendors and generate several orders from that quote.As technology take into its fold the changing customer expectations and transforms the business functions across organizations, a comprehensive QTC solution that will help in scripting a success story is the need of the hour.Let us know your thoughts.Jeevan George Managing Editoreditor@cioreview.comEditorialMastering the Revenue Generation Process*Some of the Insights are based on the interviews with respective CIOs and CXOs to our editorial staff
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