| | December 20146CIOReviewCopyright © 2014 CIOReview, Inc. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher thereof.CIOReviewDECEMBER 10 - 2014CIOReview's circulation is audited and certified by BPA International (Audit Pending). Mailing AddressCIOReview44790 S. Grimmer Blvd Suite 202, Fremont, CA 94538T:510.402.1463, F:510-894-8405 December 10 - 2014, volume SE 28 Published by CIOReview To subscribe to CIOReviewVisit www.cioreview.com Editor-in-Chief Pradeep ShankarEditorial StaffSalesT:510. 565. 7627VisualizersSukirti AgnihotriStephen ThomasEMC SPECIALCIOReviewAlex D'souzaAshok MariappanJoshua Parker Laura PintoLouis Fernandeslouis@cioreview.com Steve Millersteve@cioreview.comDennis Peter dennis@cioreview.com Matthew JacobShirley FaithAmbili SasidharanUrmi SenguptaEMC sells the IT industry's broadest range of information infrastructure and virtual infrastructure technologies, services and solutions. EMC products and services store, manage, protect and analyze information. On the infrastructure side, historically EMC's strength has been storage. The company has moved from being the storage market leader to a leader in data protection market as well. And then, as people are increasingly buying infrastructure in converged environments, EMC has slowly moved to conquer converged infrastructure, where clients basically buy storage service networks together as opposed to buying the three parts. So, storage, backup, recovery, converged infrastructure, and then security is part of the EMC business and along with an information intelligence business around document management. With massive transformations around Cloud, Big Data, Mobility and Security, it's important that EMC has partners that can lead and drive that transformation. In its endeavor to build an ecosystem of partners, EMC has a new program coming in January 2015. It wants to help and enable partners transform with all the dramatic changes in our industry--going from server to service platform. There's a real shift from reselling to a focus on solutions enablement. EMC expects its partners to really leverage the EMC Federation. It's a unique corporate strategy: EMC for storage; VMware for enterprise software-defined data centre; Pivotal, launched a year ago in partnership with players like GE and Intel, for big data and app development ­ and it wraps all of them with RSA, as security is paramount. Currently EMC is training several of its partners to deliver this Federation. The goal is for the solution provider to sell solutions involving hardware, software and services. More emphasis is also placed on partners bringing high-value solutions and services to market with EMC--solutions built using a combination of EMC, VMware, Pivotal and VCE technology. As this new program kicks off, there is plenty action among solution providers to build unique, industry focused solutions featuring technology from EMC's federated businesses. In this issue we feature 20 most promising EMC solution providers. Hope this will help you in formalizing strategies for your organization. EMC's future will be based on how it will harness the power of its partnerships, incent channel partners to take packaged solutions to market in a repeatable and programmatic ways. Pradeep ShankarEditor-in-Chiefeditor@cioreview.comEditorialEMC: Re-architecting the Solution Landscape
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